Note: The job is a remote job and is open to candidates in USA. FuseGlobal is a partnership of people and brand-leading companies, focused on improving business and production processes. They are seeking a motivated Social Media Content Creator to produce engaging video and static content for social media platforms, specifically targeting Gen Z and millennial consumers in the pizza industry.
Responsibilities
- Perform listening across channels to identify relevant trends and opportunities for content that allows the brands to drive engagement and relevancy
- Generate and present innovative concepts for both static design and lo-fi lifestyle video content to be published on TikTok and Instagram that ladder back to brands’ strategy
- Design, produce, edit, and write post copy for all social content across TikTok and Instagram. Some content will be adapted for use in paid media campaigns, so an understanding of creative best practices for paid social is a plus
- Serve as on-camera talent as needed, bringing energy and engagement to each piece of content
- Track content performance metrics and share continuous optimization strategies to drive growth in engagements, reach, followers, etc
- Keep up to date with the latest trends and formats in short-form content to maintain relevance and audience appeal
- Bring social-led ideas and continuously collaborate closely with the social media strategist and community manager on execution
Skills
- Bachelor's Degree preferred, not required
- Minimum of 2-3 years' experience in content creation and/or social media management representing a brand or organization
- Strong content creation skills that are distinctive and reflect the brand's strategy and voice
- Demonstrated ability to think creatively and have a strong understanding of culture
- Proficiency with Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, social media platforms – Instagram, TikTok and video editing knowledge required
- Exceptional understanding of the social media landscape, including Instagram and TikTok
- Ability to synthesize data to identify insights to inform creative content and opportunities
- Exceptional communication (written and oral) skills
- Experience successfully managing multiple projects simultaneously, self-direction, and collaborating successfully with multiple stakeholders and teams
- A passion for food, and comfortable preparing frozen foods into content-ready meals
- Experience using social listening and publishing tools
- Previous experience working with large brands and partner agencies
- Familiarity with paid social media content formats and performance metrics
- Experience with food styling a plus
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k)
- Disability insurance
Company Overview
FuseGlobal is a contingent staffing and consulting firm supporting leading CPG, manufacturing, and enterprise organizations across the United States. It was founded in 2002, and is headquartered in San Francisco, California, USA, with a workforce of 51-200 employees. Its website is http://www.fuseglobal.com/.