Note: The job is a remote job and is open to candidates in USA. Quantum Workplace helps leaders build thriving teams through a connected talent platform. The Director of Demand Generation and Marketing Operations will oversee demand generation strategies and marketing operations, including managing campaigns, paid media, and HubSpot infrastructure while leading a small team.
Responsibilities
- Execute integrated campaign programs across new business and expansion — translating strategy into programs that move measurable pipeline
- Manage paid media performance across search, paid social, and retargeting, including agency relationships, channel mix, and efficiency
- Build and maintain segmented nurture tracks that convert leads over time, not just at the top of the funnel
- Manage BDR alignment: lead quality standards, handoff workflows, and outbound enablement
- Own events strategy as a demand channel, with pipeline tracking before and after each event
- Manage third-party publication placements focused on lead generation outcomes
- Own HubSpot end-to-end: attribution, data hygiene, dashboard buildout, and ongoing optimization
- Design and calibrate the lead scoring model so it reflects actual pipeline quality — not just activity
- Serve as the team's centralized reporting hub: every function gets accurate, timely performance data
- Define and maintain unified marketing processes and Asana infrastructure
- Own closed-loop attribution reporting that connects marketing activity to pipeline and revenue across every channel
- Manage intent lead routing and workflow management; manage Chili Piper in partnership with RevOps
- Partner with RevOps on system alignment and shared reporting
- Evaluate and manage the marketing tech stack — vendor relationships, renewals, and recommendations for new tools
Skills
- 10+ years in B2B SaaS marketing with significant experience in both demand gen and marketing operations, including prior ownership of a marketing ops function at scale
- A track record operating at or near Director/VP level, with real pipeline accountability — not just reporting on it
- Proven ability to build and optimize a demand engine from strategy through measurement in a high-growth environment
- Deep HubSpot expertise; experience with Chili Piper, intent tools, and attribution modeling a strong plus
- Experience managing paid media programs — agency or in-house — with a focus on efficiency, not just volume
- Comfortable in a player-coach role: able to manage direct reports while still owning hands-on execution
- Strong collaborator who thrives when creative direction comes from above and execution ownership is yours
- Experience with ABM platforms and outbound motion alignment
- HR tech or adjacent SaaS background
- Familiarity with intent data platforms (e.g., 6sense, Bombora, or similar)
Benefits
- Health Insurance: We offer 3 options (1 option is 100% premium paid by QW for employees) + Telehealth
- Dental & Vision: We cover 100% of premiums for employees
- 401k: We match 100% of contributions up to 4% and you're fully vested on day 1
- Additionally, our benefits include parental leave, PTO, 13 paid holidays, your birthday off, summer hours, and more.
- Employee-led Council works to create a more inclusive workplace
- No dress code - wear what makes you feel confident - BE YOU!
- Annual professional and wellness development allowance – conferences, books, gym reimbursements, workout equipment, and more!
- Our Omaha office has an on-site fitness center - free for Qwirk use
- Monthly manager-employee lunches for goal planning and development
- Zoo membership to your closest zoo
- Remote work stipend for 100% remote Qwirks
Company Overview
Quantum Workplace provides an all-in-one employee engagement software that makes managers the central drivers of workplace culture. It was founded in 2002, and is headquartered in Omaha, Nebraska, USA, with a workforce of 51-200 employees. Its website is http://www.quantumworkplace.com.