Note: The job is a remote job and is open to candidates in USA. Cira Apps is a SaaS company building solutions that enhance Microsoft 365 productivity for iPhone and Android business users. They are seeking a Product Marketing Manager to bridge Product and Marketing, focusing on positioning and go-to-market execution to drive growth.
Responsibilities
- Develop clear, differentiated messaging that translates product capabilities into business value
- Own go-to-market strategy and execution for product and platform launches
- Create high-impact assets (sales decks, demo scripts, blogs, and social content)
- Build enablement materials like one-pagers, battlecards, and objection guides
- Partner closely with Product and Demand Gen to align messaging and campaigns
- Conduct customer interviews, competitive research, and win/loss analysis
- Continuously refine messaging based on data, feedback, and performance
Skills
- 3–5 years of product marketing experience in B2B SaaS
- Proven experience launching a product or major feature to market
- Strong writing and storytelling skills (this role is content-heavy)
- Experience creating product messaging, GTM assets, and sales enablement materials
- Portfolio required (must include examples of a product you've taken to market)
- Self-starter who thrives in an autonomous, remote environment
- Ability to take ownership and execute without direction
Benefits
- Comprehensive health benefits
- 401(k) matching
- Unlimited PTO
- Remote-first culture
Company Overview