Note: The job is a remote job and is open to candidates in USA. Connection is a company that guides the connection between people and technology. The Partner Marketing Manager is responsible for developing and executing integrated marketing plans in alignment with strategic partner Apple, focusing on market awareness, engagement, and driving demand for Connection.
Responsibilities
- Manage marketing relationship with a Connection strategic partner
- Develop deep understanding of partner needs, priorities, goals, etc
- Lead development and management of Connection/strategic partner marketing plan and integrated marketing activities
- Develop plans that translate goals and priorities into marketing campaigns with tightly coordinated tactical plans that encompass market awareness and engagement, sales readiness and effectiveness, and demand generation across Connection sales segments, and industries
- Own marketing campaigns from ideation to completion
- Develop and deploy highly effective themes, positioning and messaging; ensure consistency with company branding for all facing market-facing materials
- Oversight for planning, budget, execution, and campaign tracking and reporting
- Act as a single point of contact for strategic partner to access all of Connection Marketing; coordinate activities with other Connection marketing staff
- Work closely with Product Management related to vendor consideration and advancing Connection’s relationship with the strategic partner
Skills
- Bachelor's degree in Marketing, Business Administration or similar discipline
- Minimum of 8 years experience working in marketing
- B2B marketing experience, preferably for hardware, software and/or services in a channel marketing model
- Proven ability to translate business strategies and objectives into an integrated marketing plan with well-defined goals, solutions, messaging, and coordinated campaigns
- Demonstrated ability to build and maintain strong working relationships with a track record of successfully influencing stakeholders across the company and a strategic partner organization
- Experience driving plans from conception through to completion
- Excellent written and verbal communication skills
- Metrics-driven marketing mind with an eye for creativity
- Self-motivated with the ability to work well independently and in a team environment
- Solid critical thinking and analytical skills
- Proficient in managing multiple priorities in a fast-paced environment and adhere to aggressive deadlines
- Knowledge of Microsoft Office products including proficiency in PowerPoint and Word with the ability to utilize Excel spreadsheets
Benefits
- We take pride in supporting employees with a total rewards package that provides financial, emotional, and physical resources for you and your family.
- Our compensation, 401k plans, medical insurance, and other benefits are progressive and competitive.
- To support employees, we provide free therapy visits, mental health coaching and tools, and meditation resources.
- You’ll also enjoy a generous paid time off package that includes not only vacation and sick time, but also Wellness and Volunteer Time Off days.
Company Overview