Note: The job is a remote job and is open to candidates in USA. DraftKings Inc. is a technology company that is shaping the future of gaming through innovation and AI. As a Manager of iGaming Operations, you will define and drive personalized player experiences, collaborating across various teams to enhance customer engagement and optimize the casino experience.
Responsibilities
- Define and execute the strategy for personalized player experiences across our Casino and Golden Nugget brands, delivering the right games and content to the right customers at the right time
- Own the performance of the on-site player journey by establishing key performance indicators and continuously optimizing engagement, revenue, retention, and customer satisfaction
- Develop and evolve merchandising strategies using customer segmentation, game preferences, betting behaviors, denomination preferences, and lifecycle insights to create highly relevant player experiences
- Partner with the Product, Data Science, Analytics, Engineering, and Revenue Operations teams to shape the roadmap, prioritize initiatives, and launch new customer experiences
- Lead a rigorous experimentation strategy by identifying opportunities, designing and evaluating A/B tests, and scaling successful experiences across the business
- Collaborate with the Sportsbook, Predictions, Lottery, and other cross-functional teams to create seamless cross-platform customer experiences that strengthen engagement across our ecosystem
- Partner with the Game Operations, Slot Operations, and Live Dealer Teams to optimize game merchandising, content placement, and betting denomination strategies
- Shape the future of the casino experience by bringing new capabilities to market, evolving beta experiences into personalized features such as Search, Filters, Video Reels, and other customer-facing innovations
Skills
- Bachelor's degree in Business, Economics, Marketing, Data Science, Engineering, or a related field
- At least 5 years of experience in iGaming, online gaming, or another digital consumer business, with a strong understanding of casino operations, lobby strategy, and customer engagement
- Proven experience developing personalization, merchandising, or customer experience strategies that drive measurable business outcomes
- Strong analytical and strategic problem-solving skills, with experience using customer insights, experimentation, and data to inform decisions
- Experience partnering across Product, Analytics, Data Science, Engineering, and Operations teams to deliver complex, cross-functional initiatives
- Excellent communication and stakeholder management skills, with the ability to influence priorities, align teams, and drive execution in a fast-paced environment
Benefits
- Bonus
- Equity
- Benefits as applicable
- As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.
Company Overview
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