Note: The job is a remote job and is open to candidates in USA. Wilding Hotels is a luxury landscape hotel brand that focuses on creating unique destinations. They are seeking a Junior Marketing Specialist to take ownership of storytelling through content creation, social media management, and advertising campaigns, while directly reporting to the Director of Operations.
Responsibilities
- Plan and produce social content, including short-form video editing and graphic design
- Maintain a consistent posting cadence and content calendar across properties
- Run and monitor paid advertising campaigns, and bring forward what is working and what is not
- Build and send email and CRM campaigns through our marketing systems
- Track performance, pull the numbers, and report on them clearly every week
- Set the direction for upcoming content and campaigns, then execute it. We will review ads, analysis, and direction together, but you own the momentum
Skills
- Strong content creation and design skills. You can both shoot and edit short-form video and produce clean, on-brand graphics
- A real understanding of design fundamentals: composition, typography, color, and brand consistency
- Working knowledge of paid advertising
- Comfort with analytics and reporting: you can pull data, read it, and explain what it means
- Email and CRM campaign experience
- Bring familiarity with AI tools, or a strong willingness to learn, and support the team in using AI thoughtfully to improve marketing workflows, content development, customer segmentation, reporting, campaign planning, and operational efficiency
- Help test, organize, and document AI-supported marketing processes so the team can move faster while maintaining brand quality and accuracy
- Assist with basic troubleshooting, platform updates, data pulls, content uploads, campaign QA, and other hands-on marketing operations tasks as needed
- Help ensure marketing materials, automations, and communications are accurate, on-brand, and aligned with Wilding's guest experience, Owners Club messaging, and broader company growth goals
- You take initiative. You do not wait for a task list. You see what needs doing and move
- You write and design with care. No generic, filler hospitality language
- You are organized, clear, and reliable in how you communicate
Company Overview