Note: The job is a remote job and is open to candidates in USA. Galvanize USA is a nonpartisan civic empowerment program for women who want to help build an America that works for everyone. The Content Director is responsible for building social-native content verticals and overseeing the full development lifecycle for new content concepts aimed at engaging moderate women.
Responsibilities
- Conceive, develop, and launch new social-native content verticals from scratch, including defining audience, platform strategy, format, tone, and episode structure
- Manage a lean development budget across multiple concepts simultaneously, making smart bets and sunsetting what is not working quickly
- Define and track success metrics for each concept — including, but not limited to, audience size, return viewership, and engagement depth — and make clear-eyed scaling or sunsetting decisions based on performance
- Hand off proven concepts to dedicated brand teams and immediately begin the next development cycle
- Collaborate with production staff to bring concepts to life without overbuilding before proof of concept is established
- Use AI-assisted creative tools and workflows to shape social content development, audience engagement, and scalable experimentation across platforms
- Work with brand team leadership on content concepts where relevant, ensuring entity alignment from the start
- Rapidly absorb and apply Galvanize's psychographic research and behavioral science framework to content development decisions
- Collaborate with the research team to stay current on audience insights and integrate new findings into development work
- Perform other duties as needed
Skills
- At least eight years of experience in digital content development, social media brand building, or related fields — with demonstrated success building social-native content from the ground up
- Proven track record of developing new content concepts with lean budgets, including the ability to pilot multiple ideas simultaneously, assess performance, and make disciplined scaling decisions
- Experience applying audience research, consumer insights, or behavioral frameworks to content development decisions
- Candidates must be authorized to work in the US. We are not able to sponsor visas at this time
- Deep fluency in social-native content formats across platforms including YouTube, Instagram, Facebook, TikTok, and emerging channels
- Strong creative instincts combined with the discipline to let audience data and research sharpen those instincts
- Comfort with ambiguity and iteration — treats early failure as information, not defeat
- Ability to manage lean budgets with high accountability and strategic prioritization
- Experience with AI-assisted content production tools and workflows
- Strong project management skills and ability to run multiple development cycles simultaneously
- Genuine interest in civic life, democracy, and the cultural forces shaping moderate women's worldview
- Ability to travel as needed (typically, 2-4 times/year)
- Experience in civic media, or advocacy content
- Familiarity with 501(c)(3) and 501(c)(4) entity structures and compliance requirements
- Experience building or managing creator relationships and talent pipelines
- Background in or knowledge of behavioral science, audience psychology, or persuasion research
Benefits
- 100% employer-paid health, dental, and vision insurance for employees (and their families)
- Employees are able to enroll in the 401k retirement plan and are eligible for a 3% automatic contribution and up to a 3% employer match on 401k contributions
- Employees are also eligible for pre-tax transportation benefits
- Employees will receive 120 hours of vacation time
- 80 hours of health leave
- Up to 2 days of casual leave
- 20 hours of volunteer leave annually
- Employees will also receive 13 paid holidays throughout the calendar year
- Employees are eligible for 12 weeks of paid family and medical leave after 90 days of employment
Company Overview