JOB SUMMARY
Franchise Business Consultants (FBCs) are field-level stewards of Denny’s transformation strategy. They bring urgency, clarity, and structure to the day-to-day operations of ~90–100 restaurants, acting as execution partners to franchisees and operational leaders. FBCs translate brand direction into local results—ensuring restaurants deliver profitable traffic, margin improvements, and an elevated guest experience.
Each FBC owns a critical market and is responsible for the performance of underperforming and average locations, with a focus on engineering growth where it matters most. They are accountable for delivering systemwide strategy at the ground level while protecting franchisee investment, brand equity, and local momentum.
ESSENTIAL FUNCTIONS (Key Responsibilities)
Own the Metrics That Matter
- Lead business performance across assigned markets through focused KPI management.
- Review restaurant-level dashboards and financial tools to assess traffic, guest satisfaction, labor, and cost metrics.
- Create and implement action plans to close performance gaps—then monitor, document, and track results.
- Provide consultative coaching to operators and above-store leaders to drive sustainable improvement.
- Recap visits and risks with clarity and urgency—documentation is essential.
- Own DMA performance; lead and facilitate quarterly DMA meetings.
- Track and align trends across markets; identify both at-risk patterns and breakthrough opportunities.
Support Financial Performance & Business Ownership
- Partner with franchisees to review controllables such as labor, food cost, and to-go execution strategies.
- Offer business insights and consultative recommendations tied to performance trends and margin opportunities.
- Facilitate P&L conversations where appropriate, helping franchisees interpret results and identify areas of focus.
- Encourage the adoption of tools and practices that strengthen local ownership and profitability awareness.
- Ensure franchisees have visibility into key financial drivers and understand the levers within their control.
Activate Brand Strategy Locally
- Execute initiatives such as CRM, pricing strategies, promotional campaigns, and tech rollouts.
- Help restaurant teams connect enterprise strategy to store-level results.
- Share local impact insights with the Support Center and RDOs—ensuring the voice of the field influences brand decision-making.
Strengthen Decision-Making and Strategic Influence
- Partner with BSCs, RDOs, and Support Center teams to shape market-wide improvement strategies.
- Influence franchisee alignment and prioritization of brand initiatives.
- Provide market intelligence that informs broader decisions—including resource deployment, portfolio planning, and franchisee support tiers.
- Serve as an early warning system by escalating systemic risks and recommending cross-functional interventions.
Reporting & Scope
- Reports to: Regional Director of Operations
- Partners with: Franchisees, GMs, BSCs, Field Learning, Marketing, and Ops Support
- Scope: ~90–100 restaurants and 10–12 franchisee relationships
- Tools: 365, CRM, guest data dashboards, P&L platforms, campaign readiness tools
EDUCATION & EXPERIENCE REQUIREMENTS
EDUCATION
Associate’s or Bachelor’s degree preferred or equivalent combination of education and/or experience.
EXPERIENCE
Multi-Unit experience or equivalent operations experience in the restaurant or hospitality industries is preferred. Prior experience as a franchise business consultant, trainer or operations consultant is desirable. Bi-lingual is a plus. Food Safety Manager Certificate.
REQUIRED KNOWLEDGE & SKILLS
- Ability to maintain composure in a high stress situations.
- Strong organizational and effective time management skills.
- Excellent oral (including public speaking) and written communication skills with proficiency in the English language.
- The ability to communicate with all levels of the organization.
- Strong Word, Excel, PowerPoint, and internet skills.
- Excellent interpersonal skills with the ability to negotiate and influence.
- Understands and appreciates diversity and shows respect for others.
- Solid financial and business acumen.
- Proven ability to manage multiple priorities with a strong attention to detail.
- Licensed to operate an automobile without hours of operations restrictions.
- Must meet any state, county or municipal regulation pertaining to health risk concerns about food handling.
- Ability to work around potentially hazardous chemicals.
- Must be able to work with all Denny’s menu products.
- The ability to drive, stand, sit, and walk for extended periods of time.
- Ability to tolerate extreme temperature changes in kitchen and freezer areas.
- Must be able to lift a tray weighing up to 25 lbs..
- Must be able to lift and carry supplies and equipment weighing up to 50 lbs. and place items on high and low shelves in office, store rooms, service areas, walk-in coolers and freezers.
- Must be able to hear well in a loud environment to respond to employee and guest needs.
- Availability to work weekends, holidays, days, and evenings, as required.
- Ability to travel frequently (up to 90%), including overnight stays and airline travel when applicable.
The typical pay range for this role is:
Minimum:$100,000.00 - Maximum:$137,500.00
Please note that this range represents the pay range for all positions in the job grade within which the position falls. This job posting is not a promise of any specific pay for any specific employee as the actual pay will take into account a range of factors, including location and experience.
Denny's, Inc. is committed to providing equal employment opportunity for all persons regardless of age, race, creed, color, national origin, citizenship status, religion, sex, sexual orientation, gender identity, disability, genetic information, military or veteran's status, criminal background, or any other characteristic protected by Federal, State, or local law.
Applicants requiring reasonable accommodation for any part of the application process should contact 864-597-8000. PLEASE DO NOT CONTACT THIS NUMBER TO CHECK THE STATUS OF YOUR APPLICATION.
Denny’s, Inc. participates in E-Verify. We will provide the Social Security Administration, and if necessary, the Department of Homeland Security, with information from each new employee’s Form I-9 to confirm work authorization. For more information on E-Verify, please contact the DHS at 888-897-7781 or dhs.gov/e-verify. Please note that we do not use this information to pre-screen job applicants.